I often speak about the need to be plastic and shift scales, about being able to look at situations from both a macro and micro point of view in order to fully understand the task at hand.

I have also spent much of my career working in very small studios-- April Greiman, Richard Holbrook, Don Chadwick, or even in my own studio-- and have had the great fortune of having worked on many amazing projects.

In 2014, the scale in which I was working radically shifted when I was offered a role within Gensler, one of the most esteemed Architecture & Design firms in the world, to act as Director of Product Design in the Southwest Region.

New vantage points offer new perspectives on life. It's why we have climbed the tallest peaks, ventured to the surface of the moon, and explored the deepest depths of the oceans.

Working on a radically different scale, gaining access to 6,000+ designers and architects around the world, combined with the promise of leveraging these new colleagues to perform true primary level research was an opportunity most would have a hard time passing up.

Since joining Gensler, I have been working as a Design Director in the Los Angeles Gensler office, working alongside clients around the world. I have also had the great pleasure of serving as Global Practice Area Leader for Product Design where I was able to mentor designers across the firm.

Having stepped away from my own studio has meant that I have also stepped away from doing work for myself. With that, much of the work that appears on this site has been done while at Gensler and is clearly stated as such. For more information on Gensler, please go here.

There's an antiqued notion in some realms that in order to accomplish goal X, you need to seek someone that has only done X before. In the end, they will deliver just that-- X. The problem is, you're now standing in a long line of X's. ReadMore-->

If there's one truism that can be carried across design genre, it's that Brand can't be divorced from Product. It doesn't matter what that product is, if there's not a narrative that dictates every nuance to a product or project, there's a disconnect. And people notice. ReadMore-->

Healthy relationships are those that grow together, and all parties involved can benefit from one another over time. When you're invested in the process and project, everyone has so much more to gain. ReadMore-->